Andrea Toupin
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What I’m Learning

Notes, write-ups, and lessons from projects, cybersecurity practice, systems administration, and things I’m currently exploring.

  • Why Website Accessibility Matters and How It Benefits Everyone

    July 17, 2025

    Websites should work for everyone – no exceptions. Whether you’re a business owner looking to reach more customers, or a developer thinking about best practices, […]

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  • Social Commerce: How It’s Transforming Today’s Shopper Experience

    September 9, 2022

    Social Commerce: How It’s Transforming Today’s Shopper Experience Introduction As the new frontier in marketing, today’s social media can function simultaneously as a shopper’s marketplace […]

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  • What’s the Difference Between Outbound and Inbound Marketing?

    September 1, 2022

    What’s the Difference Between Outbound and Inbound Marketing? Introduction When it comes to product marketing, an effective marketing strategy can raise profits and further your […]

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  • What is a Marketing Brief and How Do I Compose One?

    August 29, 2022

    What is a Marketing Brief and How Do I Compose One? Introduction Having a comprehensive blueprint of your project can help it function more easily […]

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  • How Bing Places for Business Lets You Attract More Customers

    August 24, 2022

    How Bing Places for Business Lets You Attract More Customers Introduction Small businesses can gain many benefits by creating their listing on Bing Places. This […]

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  • Why You Need a Social Media Dashboard For Your Social Strategy

    August 12, 2022

    Why You Need a Social Media Dashboard For Your Social Strategy Introduction Though social media dashboards might be a familiar term to many marketers, some […]

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